VenueTech Sponsorship Rule #1: Quality Sponsorships are relationships. Both parties give and both parties receive.
As with advertising aimed at your patrons, it is essential to target the demographics of potential sponsors.
Don’t give sponsorships away! The level of a sponsorship should have a commensurate relationship to the cost of the event or production. (A sponsor should not be given top billing for a $250 contribution, if the event costs $20,000 to produce.)
Take care of your sponsors. Their assistance is an important factor in making your event a success. It is important to keep your sponsors happy. Follow through with your agreement to include them in your promotional and advertising materials. Be Read More…
Monthly Archives: August 2012
Nobody Works for Free!
The “win-win” relationship has almost become a cliché. This is unfortunate because it may be the single most powerful tool available to arts organizations (and other nonprofits). No one chooses to enter into a business or personal relationship that will not support his or her individual needs. The volunteer relationship is no different!
So why will people decide to volunteer at your Theatre? Obviously everyone has their own unique motivations. VenueTech’s Rule #1 for Volunteerism: NOBODY WORKS FOR FREE!
Here are a few of the many benefits you can offer someone to create a “win-win” relationship in your volunteer program:
IF YOU BECOME A VOLUNTEER AT OUR PERFORMING ARTS THEATRE, YOU WILL …
Develop Read More…